Kristin Petrovich Kennedy

President/Founder, Createasphere

Kristin Petrovich Kennedy serves as President and founder of Createasphere.  


In 2001 Kristin anticipated the dramatic change about to take place in the entertainment and media industry as digital replaced film. This was clear due to her experience managing post production facilities in Los Angeles and London in addition to her production management experience with network television. 


She launched HD EXPO to provide a professional community and educational platform to support this transition. Seeing the need for a broader and technology diverse professional community, Kristin then launched Createasphere in 2008. 


Createasphere is a leading business development partner and community builder for groups that include entertainment technology, digital asset management, professional photography, and transmedia storytelling and multiple platform media. 


Createasphere has created and produced hundreds of hands on workshops such as the REDucation, VariCamps, Canon EOS Moving Images, Local 600 Camera Guild’s Data Management Trainings, Color Camp, Post Production Master Class, in addition to events such as, HD EXPOs, The Entertainment Technology Expos, Digital Asset Management Conferences and the TransMedia Summits.  

Createasphere also served the content creators and managers through their robust online communities ProVideoCoalition, DAMCoalition, and the TransmediaCoaltiion.


Kristin’s ability to anticipate the next area of growth, then nurture it online and in person, has allowed Createasphere to build a global community that includes over 2.5M members and supports events across North America, Asia and Europe. 


November 2013 saw the evolution of Createasphere with Diversified Business Communications purchasing the assets of the business and Kristin retaining the name, brand, team and expertise. 


Createasphere emerges as the leading builder of professional communities for content creation technology and media companies. Working with organizations at strategic points in their growth to build new audiences, while engaging current fans.


Kristin has been invited to present at SXSW, NATPE, Motion Graphics Festival, SISO, and the Chicago Convergence Conference. She is an Associate Member of the American Society of Cinematographers and a member of the Academy of Arts and Television Sciences in the Interactive Media peer group.